How to win friends and influence people

Fundamental techniques in handling people. If you want to gather honey, don't kick over the beehive ; The big secret of dealing with people ; He who can do this has the whole world with him. He who cannot walks a lonely way

Six ways to make people like you. Do this and you'll be welcome anywhere ; A simple way to make a good first impression ; If you don't do this, you are headed for trouble ; An easy way to become a good conversationalist ; How to interest people ; How to make people like you instantly

How to win people to your way of thinking. You can't win an argument ; A sure way of making enemies

and how to avoid it ; If you're wrong, admit it ; A drop of honey ; Get the other person saying "yes, yes" immediately ; The safety valve in handling complaints ; How to get cooperation ; A formula that will work wonders for you ; What everybody wants ; An appeal that everybody likes ; The movies do it. Advertisers do it. Why don't you do it? ; When nothing else works, try this

Be a leader: how to change people without giving offense or arousing resentment. If you must find fault, this is the way to begin ; How to criticie

and not be hated for it ; Talk about your own mistakes first ; No one likes to take orders ; Let the other person save face ; How to spur people on to success ; Give a dog a good name ; Make the fault seem easy to correct ; Make people glad to do what you want.